Marketing

Source : Tom Taulli Contributor - Forbes

There are times email marketers should break the rules, says Marketo. While they should never break the law, email marketers should break the rules at least 17 times, rea

CANNES, France—Most people have a favorite Kentucky Fried Chicken (KFC) Colonel. From Rob Riggle’s frenetic energy to Rob Lowe’s cool space vibe to the awesome country...

Contributor Evan Magliocca explains how retailers must approach customer loyalty -- you've got to give it to get it.

Every social media network relies on certain metrics to measure their social media success. Each of these social media metrics plays a critical role in the modern ...